Alden Richards Spreads Love Through Safeguard

I am a clean freak mom with my children. It is important to me whenever we eat or do something to wash our hands all the time so as to protect ourselves from bad bacteria and diseases that comes with it. I strongly emphasize to them that it is also important to follow the handwashing rule as it will be useless if not done properly. In this year’s Global Handwashing Day celebration, Safeguard has partnered with one of the most prominent personalities in the country today to bring attention to the importance of proper and habitual handwashing. The nation’s leading soap together with the “Pambasang Bae” Alden Richards join forces to educate Filipinos on the importance of handwashing through the power of a song. It has been discovered that Filipinos touch more than 23 other people per day, summing up to more than 90 ‘touches’ a day on average. However, they wash our hands only 5 times a day! There are other shocking findings that s...